AI Insights · Timothy · October 2022
Top 5 Social Networking Apps on iOS in Russia in Q3 2022
Explore the performance of the top 5 social networking apps on iOS in Russia during Q3 2022, with insights on downloads, revenue, and active users.
During the third quarter of 2022, the top five social networking apps on iOS in Russia showcased varied performance trends in terms of downloads, revenue, and active users. The data comes from Sensor Tower, and more detailed insights can be found there.
Telegram Messenger experienced significant growth in both revenue and downloads. Weekly revenue peaked at approximately $75K in the final week of September, showing a steady increase from around $12.5K at the start of the quarter. Downloads also saw an upward trend, reaching about 141K in the week of September 19, up from roughly 80K in late June. Active users remained stable, hovering around 27.5M throughout the quarter and peaking at around 28M in mid-September.
WhatsApp Messenger maintained a consistent performance in terms of downloads and active users, although revenue remained minimal. Weekly downloads ranged between 65K and 95K, with the highest number recorded in the week of August 8. Active users were steady, fluctuating slightly around 16M. Revenue showed minimal variation, averaging around $4 to $8 per week.
VK: social network, messenger demonstrated robust revenue figures, peaking at approximately $633K at the beginning of the quarter. However, there was a notable drop to $25.4K by the end of September. Downloads remained relatively stable, averaging around 55K to 70K per week, with a sharp decline to 3.2K in the final week of September. Active users stayed consistent, averaging around 11.2M to 11.4M.
zenly - your world saw a steady number of downloads and active users throughout the quarter. Weekly downloads ranged from about 38K to 51K, with a peak in late August. Active users showed slight fluctuations, maintaining an average of around 2.1M. Notably, zenly did not generate revenue during this period.
Rakuten Viber Messenger recorded moderate revenue and stable download numbers. Weekly revenue varied from approximately $3.4K to $7.2K, with a peak in the last week of September. Downloads ranged between 27K and 33K, maintaining a steady trend. Active users showed a slight increase, peaking at around 5.1M in late August.
These insights reflect the dynamic nature of the social networking app market in Russia on the iOS platform during Q3 2022. For more detailed analytics and trends, visit Sensor Tower.
